Skala Joins Lighthouse Media’s Senior Leadership Team

HYANNIS – A veteran journalist, marketing executive and community leader has joined Lighthouse Media Solutions in Hyannis.

Mark Skala will serve as the company’s vice president of account management, and will oversee, manage and implement new levels of customer service, workflow and execution capabilities for Lighthouse clients and prospects.

Skala recently served as vice president of marketing and community relations at Bank of Cape Cod where he oversaw marketing strategies, digital and print advertising and the bank’s community relations efforts.

Skala spent more than 25 years in print and digital media on Cape Cod and suburban Boston before joining Bank of Cape Cod.

“Creating this new position and bringing Mark on board will enhance the culture of customer service within our organization,” said Russell Piersons, President/CEO of Lighthouse Media Solutions.