Shoppers Hunt for Deals, but Inflation Makes Bargains Elusive

NEW YORK (AP) – Consumers holding out for big deals–and some much-needed relief from soaring costs on just about everything–may be disappointed as they head into the busiest shopping season of the year.

While retailers are advertising sales of 50%, 60%, and 70% off everything from TVs to gadgets, many items will still cost more than they did last year because of inflation and finding a true bargain may prove to be a challenge.

From September through October, shoppers paid roughly 18% more for electronics and appliances than they did a year ago, according to analytics company DataWeave. For toys, they paid nearly 3% more.

By Anne D’Innocenzio and Cora Lewis, Associated Press

About Brendan Fitzpatrick

Brendan, a recent graduate from the University of Massachusetts Amherst, is one of the newest members of the CapeCod.com NewsCenter team. When not on the beat, you'll probably find him watching Boston sports.



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